Global Scans · Consumer · Weekly Summary

WHAT'S NEXT?: Technology will become the new sales assistant, always on, always friendly, always delivering. Consumers will co-create and create products to their exact needs. Brands will have to focus on seizing mobile moments on apps that already have consumer's attention. Instantly explore below how lifestyles, buying behaviors and attitudes are changing and where you fall short in the battle to win consumers hearts and minds.

• [New] One of the month's most significant developments came from new research by WARC and PHD, which projects that AI agents could facilitate US$ 3.35 trillion in global consumer spending by 2030, representing approximately 3.8% of worldwide consumer expenditure. MediaBUZZ
• [New] AI is reshaping consumer expectations: 76% of consumers believe AI will improve the quality and speed of customer service in the next two to three years. Genesys
• [New] After the unwelcome rise in consumer prices in 2026 from the spike in oil prices, another jolt from 15% tariffs on Mexican and Canadian goods could be unpopular with American voters. Peterson Institute for International Economics
• [New] The geopolitical and macroeconomic landscape remains uncertain, with the onset of the conflict in the Middle East adding to economic and consumer confidence risks. Ecofin Agency
• [New] Consumer resilience and AI-led investment should continue supporting growth through 2027. LinkedIn
• The National Health Service's digital transformation initiatives create opportunities for gaze-based interfaces that support patients with mobility impairments and communication disorders. / UK Market Data Forecast
• Asia-Pacific is anticipated to witness strong growth, supported by expanding consumer electronics manufacturing and increasing adoption of smart technologies. Market Data Forecast
• The Asia Pacific region is expected to lead global growth in the snack sector for the next decade as rapid urbanization in China and India creates massive new consumer bases for convenience foods. Market Data Forecast

Last updated: 30 July 2026