Global Scans · Screens · Weekly Summary

• [New] More television, more audio and more commerce media will be transacted programmatically in 2026. Digiday
• [New] Alex Visoky, director of client services, Tatari Connected TV ad spend is projected to reach $51 billion globally by 2029, accounting for nearly half of traditional broadcast TV advertising revenue. Digiday
• [New] More than 30% of public TV and radio stations will not last another year unless budget holes from federal funding are plugged in some other way. MR Online
• [New] Once the undisputed king, linear TV has fallen to just 12% of global ad spending, while CTV is on pace to exceed 40% by 2030, per WARC Media's Global Ad Trends report. eMarketer
• [New] Netflix has confirmed it will acquire Warner Bros Discovery's (WBD) film and television studios and streaming service HBO Max for an equity value of $108.5 billion. Australian Broadcasting Corporation
• [New] HBO, which created mega TV hits including Succession, will become a part of Netflix. City AM
• [New] After 2026's already-announced separation of Warner Bros. and Discovery, Netflix says it plans to acquire all of Warner Bros. remaining assets - including its film and TV studios, HBO Max and HBO - for $82.7 billion. Engadget
• [New] Netflix has confirmed it will acquire Warner Bros Discovery's film and television studios and streaming service HBO Max for an equity value of $108.5 billion. Australian Broadcasting Corporation
• [New] Netflix has agreed to buy Warner Bros Discovery in an $82.7bn (£62bn) deal that will dramatically reshape the established Hollywood film and TV industry. The Guardian
• [New] The planned spin-off of media and linear TV assets called Versant, is targeted for completion by late 2026, remains a critical strategic milestone. investing.com
• [New] In 2026, expect generative AI in entertainment to become mainstream as we see it powering more big-budget TV shows and Hollywood extravaganzas. Forbes
• [New] Starlink Wi-Fi is free for United MileagePlus members, and customers will receive a notification before their flight if it's equipped with Starlink, allowing them to live stream sports events, watch films or TV shows, and access their own personal streaming services. Travel Tomorrow
• After sitting out Black Friday last year, Apple TV has turned up with a rare deal for 2025, which will knock over 50% off the first six months of service. Business Insider
• The public service broadcasting arena will undergo significant change if a prospective bid by Sky for the television arm of ITV progresses to a definitive transaction. SKY
• The research will leverage Sinottica's linear TV data alongside several Amazon inventory sources, including Amazon DSP, Sponsored Ads (Products, Brands, Display), and Streaming TV (Prime Video, Twitch, Fire TV). / Italy City AM
• The formation of mistrust is influenced by films and TV series in which AI is presented as a threat to humanity - be it the capture of the Earth or a complete loss of control over technology. NHSJS
• Worldwide spending on telecommunication and pay TV services is projected to reach $1,532 billion in 2025, representing an increase of +1.7% year-on-year. IANS
• Generative Video Goes Mainstream Generative AI is revolutionizing film and TV production by drastically reducing time and cost, with 2026 expected to see widespread adoption in mainstream entertainment, including big-budget Hollywood productions. Mimir's Well
• After mostly sitting out Black Friday last year, Apple TV has turned up with a rare deal for 2025, which will knock over 50% off the first six months of service. Business Insider
• Solar-Powered Google TV Remote In a clever move toward sustainability and convenience, future Google TV devices might come with a solar-powered remote. Medium

Last updated: 15 December 2025